Post by hariseldon on Sept 20, 2022 15:03:02 GMT
Oh dear:
Your 2023 Lancashire Cricket Membership Renewal
Dear Member,
Thank you for your loyal support of Lancashire Cricket. It’s been another great year for the Club with the Red Rose reaching the final of both the Vitality Blast and Royal London Cup this summer, whilst putting in some consistently strong performances in the LV= Insurance County Championship over the course of the 2022 season.
2023 holds even more in store for the Club as Emirates Old Trafford hosts another historic LV= Insurance Men’s Ashes Test match and an England Men v New Zealand Vitality IT20, whilst Lancashire will look to continue their on-field success in all formats. Everyone at the Club is looking forward to another huge year as we look to grow the Lancashire Cricket family with the launch of our newly reinvigorated Membership scheme.
A thriving membership base is crucial to the Club’s future success and we have committed to growing the Red Rose Family to 10,000 by 2030. Research amongst members, lapsed members and prospect audiences outlined the need for a simpler, clearer and more accessible membership programme. We have listened to the research and have therefore streamlined our membership options and are excited to introduce new categories that meet the needs of existing members whilst also appealing to new audiences.
To grow our Red Rose Family, we will actively target new members that are representative of the wider community, and more inclusive across ethnicity, age and gender. The new packages make it easier to experience cricket across all formats, and we have lowered the entry level cost, making memberships more affordable.
Widening our appeal and diversifying our membership is part of a long-term plan to generate more opportunity for the Club and make Lancashire Cricket the best cricket Club in the world, with the most passionate fan base.
To explore the research insights, which led to the development of the new scheme click here. To find out more about the all-new categories and the FAQs click here.
What does this mean for me as a Traditional Member?
There are four levels of membership now available for you to choose from, the prices and range of benefits to enjoy for each category are detailed here.
Prime Membership is most similar to the existing Traditional Membership fuelling your passion for cricket across all formats and competitions with access to 30 day’s play. To honour your commitment and loyalty, should any renewing Traditional Member use all of their match allocation as a Prime Member and wish to attend more matches, tickets will be issued for free on a match-by-match basis by contacting the Ticket and Membership Office.
Never miss a moment by renewing your Tradtional Membership from Wednesday 21 September. Take advantage of the exclusive renewal prices and ensure priority access to LV= Insurance Men’s Ashes 2023 and England Men v New Zealand Vitality IT20 tickets which go on sale to 2023 Members tomorrow (Wednesday 21 September) from 10am.
Details on how to book tickets for domestic matches will be confirmed once the 2023 domestic schedule has been released.
We look forward to another amazing year with your invaluable support, and accompanying us on this journey with us as we aim to grow the love of the game.
Yours Sincerely,
Lancashire Cricket
Ticket and Membership Office
Your 2023 Lancashire Cricket Membership Renewal
Dear Member,
Thank you for your loyal support of Lancashire Cricket. It’s been another great year for the Club with the Red Rose reaching the final of both the Vitality Blast and Royal London Cup this summer, whilst putting in some consistently strong performances in the LV= Insurance County Championship over the course of the 2022 season.
2023 holds even more in store for the Club as Emirates Old Trafford hosts another historic LV= Insurance Men’s Ashes Test match and an England Men v New Zealand Vitality IT20, whilst Lancashire will look to continue their on-field success in all formats. Everyone at the Club is looking forward to another huge year as we look to grow the Lancashire Cricket family with the launch of our newly reinvigorated Membership scheme.
A thriving membership base is crucial to the Club’s future success and we have committed to growing the Red Rose Family to 10,000 by 2030. Research amongst members, lapsed members and prospect audiences outlined the need for a simpler, clearer and more accessible membership programme. We have listened to the research and have therefore streamlined our membership options and are excited to introduce new categories that meet the needs of existing members whilst also appealing to new audiences.
To grow our Red Rose Family, we will actively target new members that are representative of the wider community, and more inclusive across ethnicity, age and gender. The new packages make it easier to experience cricket across all formats, and we have lowered the entry level cost, making memberships more affordable.
Widening our appeal and diversifying our membership is part of a long-term plan to generate more opportunity for the Club and make Lancashire Cricket the best cricket Club in the world, with the most passionate fan base.
To explore the research insights, which led to the development of the new scheme click here. To find out more about the all-new categories and the FAQs click here.
What does this mean for me as a Traditional Member?
There are four levels of membership now available for you to choose from, the prices and range of benefits to enjoy for each category are detailed here.
Prime Membership is most similar to the existing Traditional Membership fuelling your passion for cricket across all formats and competitions with access to 30 day’s play. To honour your commitment and loyalty, should any renewing Traditional Member use all of their match allocation as a Prime Member and wish to attend more matches, tickets will be issued for free on a match-by-match basis by contacting the Ticket and Membership Office.
Never miss a moment by renewing your Tradtional Membership from Wednesday 21 September. Take advantage of the exclusive renewal prices and ensure priority access to LV= Insurance Men’s Ashes 2023 and England Men v New Zealand Vitality IT20 tickets which go on sale to 2023 Members tomorrow (Wednesday 21 September) from 10am.
Details on how to book tickets for domestic matches will be confirmed once the 2023 domestic schedule has been released.
We look forward to another amazing year with your invaluable support, and accompanying us on this journey with us as we aim to grow the love of the game.
Yours Sincerely,
Lancashire Cricket
Ticket and Membership Office
